The Content Editor is responsible for assisting in writing and contributing to the improvement of content within RFPs, sales materials, presentations, or special projects and for writing technical, concise, engaging copy, as needed. This role will support various writing projects–based on skillset and need–within the Day Two Services umbrella.
Key Responsibilities:
Departmental Writing Support
- Assist with a variety of sales-focused projects based on skillset and need–within Day Two Services. These writing projects may include, but are not limited to, ongoing social media campaigns, case studies, white papers, video scripts, surveys, brochures, and event collateral.
- Collaborate with senior content writers on projects that may need additional support or research.
RFP Writing and Content Creation
- Manage a varying workload with changing needs, client-specific details, and strict timelines.
- Review all assets and intake direction to grasp RFP requirements, finalist presentations, or collateral to be created.
- Contribute to interpreting benefit requirements and summaries to ensure RFP responses are accurately written to enhance client needs and improvements to their program.
- Assess prospect needs, respond to project questions with the most accurate and impactful.
- Annotate templates or create client-specific content that educates and informs employers and employees of the benefits available.
- Proof final versions of RFPs, presentations, flyers, brochures, and other materials.
- Suggests or questions wording if content is unclear, always providing alternative options.
- Guides and collaborates with producers and account managers in RFP or presentation best practices, consistently applying appropriate edits to client-specific needs.
- Ideate and suggest graphics and visual elements to enhance copy for all business development outputs.
- Work closely with designers, proofreaders, and project managers to adhere to timelines and project requirements and produce the best possible collateral.
- Contribute to Loopio/content library reviews and updates as information changes throughout the year.
General
- Complies with organization and usage of content library and writing style guide.
- Clearly and promptly informs the working team when information is ready for next step or when information needs to be clarified or provided within a project.
- Remains abreast of industry changes and updates, folding in learnings to content, as relevant.
Specific Knowledge, Skills and Abilities:
- Ability to work in a fast-paced environment and produce error-free work.
- Ability to work other teams, processes, and systems to meet client deadlines, as needed.
- Highly motivated self-starter who works independently to accomplish goals.
- Strong organization and time management skills, with attention to detail.
- Stay up-to-date with changes in benefits regulations, industry trends, and best practices to ensure our communication efforts remain compliant and competitive.
- Computer skills and tools, including Microsoft Office, Asana, Ziflow, and Loopio.
- Team player with a positive approach.
- Embraces multiple different types of personalities and temperaments.
- Able to work through complex challenges to offer solutions.
- Exceptional communication skills, both verbal and written.
- Commitment to continuous learning.
Experience and Education:
- Bachelor’s degree preferred in Communications or Marketing.
- Minimum of 1 year of experience in health insurance.
Physical Requirements:
- Ability to sit or stand for long periods of time.
- Repeated use of sight to read documents and computer screens.
- Repeated use of hearing and speech to communicate on telephone and in person.
- Repetitive hand movements, such as working on keyboard and writing.
Core Competencies:
- Leadership: Display leadership skills and ability to motivate fellow employees (If applicable)
- Ability to Analyze and Solve Problems: Skill in recognizing challenges, exploring options, and implementing effective solutions in a timely manner
- Attention to Detail: A strong focus on completing tasks and projects accurately and thoroughly
- Communication Skills: Capable of expressing ideas clearly in both verbal and written forms and engaging with various audiences
- Timely Task Completion: Ability to finish tasks and projects efficiently, managing resources and priorities effectively
- Team Collaboration: Willingness to work together with others, promoting teamwork and supporting shared goals
- Client Focus: Dedication to understanding and addressing the needs of clients and stakeholders to ensure their satisfaction
- Dependability: Acknowledgment of the importance of being present and punctual.
- Creative Thinking: Openness to suggesting new ideas and methods to improve processes and outcome
- Organizational Skills: Capability to prioritize tasks and manage multiple projects simultaneously
- Adaptability: Willingness to adjust to changing situations and priorities, showing resilience in a dynamic work environment
Notice to Recruiters and Staffing Agencies: To protect the interests of all parties, Higginbotham Insurance Agency, Inc., and our partners, will not accept unsolicited potential placements from any source other than directly from the candidate or a vendor partner under MSA with Higginbotham. Please do not contact or send unsolicited potential placements to our team members.