Content Manager, Commercial

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.  Join us to transform the way the world works. 

This role will be located in New York, San Francisco, Mountain View or Remote.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. This role may be remote or hybrid. At LinkedIn, hybrid roles are performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. Remote roles are performed from the designated home work location upon time of hire, and any changes to this home work location requires a review of remote status and approval.

The Content Manager role is the operational and strategic link between LinkedIn Learning's content organization and the field sales team. This role is responsible for ensuring the field has the expert guidance, assets, and support they need to win and retain clients through the strength of LinkedIn Learning's content library, and acquiring content needed to fill client learning gaps.

This is a dual-natured role: part content strategist, part enablement operator. You'll build the systems and relationships that connect content expertise to client outcomes, while showing up directly in client conversations, internal trainings, and GTM launches. Success here requires equal parts strategic thinking, cross-functional collaboration, and a bias toward execution.

The ideal candidate brings a strong background in content strategy or enablement, a proven ability to build programs from scratch, and the communication skills to be credible with field teams, content partners, and enterprise clients alike.

Key Responsibilities:

Content Gap Identification & Acquisition

• Develop and maintain a structured process for identifying client skill gaps across key business verticals (e.g., finance, marketing, organizational leadership) — drawing on client feedback, Field insights, and market trends.
• Prioritize gaps based on client impact, renewal risk, and revenue opportunity, translating findings into a clear content acquisition roadmap.
• Source and acquire content to address prioritized gaps — whether through commissioned experts, licensed content, or emerging voices — ensuring the library stays ahead of evolving workforce needs.
• Partner with subject matter experts and vertical leads to validate priorities and ensure acquired content is relevant, credible, and built for a global professional audience.

Program Management

• Own end-to-end program management across a portfolio of content and enablement tracks, including client and field consulting, field education, content acquisition, and content gap prioritization.
• Manage timelines, stakeholder coordination, and delivery milestones across content acquisitions, ensuring pipelines stay on track and aligned to prioritized client needs.
• Leverage data and field feedback to continuously refine program priorities and identify opportunities to expand high-impact offerings.

Relationship Management & Cross-Functional Collaboration

• Serve as the primary relationship owner between Learning Content and Field Sales — maintaining consistent communication channels, surfacing field feedback to internal teams, and ensuring content priorities are visible and understood across the organization.
• Build and maintain direct relationships with clients alongside the Field team, acting as a credible content expert who can speak to library depth, upcoming programming, and solutions for specific skill needs.
• Partner closely with internal Learning Content teams to advocate for client-driven content priorities, ensuring field and client insights directly inform acquisition and production decisions.
• Represent content strategy internally across functional partners (marketing, sales, production, PMM) — aligning stakeholders around shared goals and ensuring new programming is effectively communicated and activated across teams.

Knowledge Management & Process Improvement

• Build and maintain the systems, documentation, and enablement assets that allow the Field to self-serve confidently — including centralized repositories, internal sites, and structured onboarding for new content releases.
• Establish feedback loops between client interactions, field input, and internal content teams to continuously surface gaps, validate priorities, and iterate on program strategy.
• Define and track operational metrics that demonstrate the impact of cross-functional collaboration on content performance, client retention, and field effectiveness.

Core Skills

• Content Gap Analysis & Acquisition: Expertise in identifying client and market skill gaps across business verticals, prioritizing them by impact, and sourcing or commissioning content to address them.
• Program Management: Advanced ability to manage multiple concurrent tracks across content acquisition, field education, and client-facing programs — keeping stakeholders aligned and initiatives on schedule.
• Cross-Functional Collaboration: Demonstrated skill in building trusted partnerships across Learning Content, Field Sales, PMM, and production teams, with a track record of driving alignment across competing priorities.
• Communication & Stakeholder Influence: Strong communicator who can represent content strategy credibly with internal partners, Field teams, senior leadership, and enterprise clients alike.
• Data-Informed Decision Making: Proficiency in using client feedback, field insights, and content performance data to continuously refine program priorities and demonstrate business impact.

Basic Qualifications:

• 5+ years of experience managing programs across the product lifecycle, acquiring business content, negotiating legal agreements, and fostering partnerships.
• BA/BS degree in Business or a related field, or equivalent experience

Preferred Qualifications

• 3+ years of experience publishing and managing business content.
• 3+ years in audience cultivation for multi-format content (e.g., live events, online courses).
• 3+ years in branding, marketing, or professional/educational content creation.

Suggested Skills:

• Program Management
• Content Acquisition 
• Relationship Management

LinkedIn is committed to fair and equitable compensation practices. 

The pay range for this role is $100,000 to $160,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.

Equal Opportunity Statement 

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

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• Documents in alternate formats or read aloud to you
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• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

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