Content Strategist, gUP

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 5 years of experience in content strategy, business strategy, or related project/program management.
• Experience leading multiple, time-sensitive projects with engaging priorities while working separately, with high attention to detail.

Preferred qualifications:

• Master’s degree in Business, Statistics, Mathematics, Economics, Engineering or Applied Science, or a related field.
  
• Ability to influence others and to communicate and collaborate well with cross-functional teams.
• Ability to anticipate needs from different teams.
• Excellent organizational skills and ability to appropriately prioritize when balancing multiple projects.

About the job:

In gTech Users and Products (gUP), our mission is to advocate for Google’s users by creating helpful and trusted experiences across the product ecosystem. We achieve this by meeting partners and consumers where they are with support and help, representing their needs with our product partners and proposing fixes and features that elevate their engagement with Google's diverse product ecosystem. Additionally we provide a range of product services that ensure our products are optimized for every user, no matter where they are in the world (e.g., localization, digitization, partner integration, and more).

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our video.

The US base salary range for this full-time position is $110,000-$157,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities:

• Develop a holistic understanding of all gUP-supported content that exists for one or more products. Develop and drive overall content strategy, focused on user issues and product roadmap.
• Work closely with Production team to ensure creation and delivery of accurate, effective content for all supported channels; collaborate for content approvals; act as the main contact to understand how content can support product launches, business goals, and priorities; turn business goals into content solutions.
  
• Identify opportunities to optimize content using data, industry best practices, and experimentation.
• Partner with gUP Product and Analytics teams to conduct experiments and user studies to understand user journeys and create the most effective content for end users, partners, and customer care agents.
• Synthesize content insights, guiding principles, and best practices in order to advocate for the best experience for users.