Content Writer

Job Description:

The Job/What You’ll Do:

The Content Writer will develop compelling, high-quality content to support AssetMark’s marketing and communications strategies. This role is responsible for creating engaging materials across a variety of formats, including blogs, knowledge base articles, case studies, research reports, brochures, infographics, social media, and executive thought leadership. The Content Writer may also support other content initiatives such as video scripts, podcast episodes, and presentations.

This is an individual contributor role that works cross-functionally with subject matter experts and teams across marketing—including events, advisor journey marketing, product, and channel marketing—to ensure content aligns with AssetMark’s brand voice, resonates with target audiences, and supports business priorities.

This is a full-time position in our Concord, CA office with a hybrid work schedule.

Responsibilities:

• Create engaging, high-quality content across multiple formats (blogs, articles, case studies, reports, brochures, infographics, social media, etc.)
• Translate complex financial and investment concepts into clear, compelling narratives for different audiences
• Partner with subject matter experts and stakeholders to research, draft, edit, and finalize content
• Support additional content needs, including video scripts, podcast episodes, and presentations
• Participate in planning meetings and collaborate on content strategy and campaign execution
• Edit content based on stakeholder feedback, ensuring accuracy, clarity, and consistency with brand voice
• Manage multiple projects simultaneously, delivering content on time and aligned to business goals
• Contribute to content optimization efforts, including applying SEO best practices where appropriate
• As needed, support other content needs of the communications and marketing team as well as the larger firm, for example, press releases, awards submissions, etc.
• Other duties as assigned

Knowledge, Skills, Abilities:

• Exceptional writing and editing skills with a strong professional portfolio (samples required)
• Ability to simplify complex financial and investment topics into engaging content
• Strong project management and organizational skills; able to meet multiple deadlines
• Highly detail-oriented, creative, and adaptable to changing priorities
• Collaborative and comfortable working cross-functionally in a fast-paced environment
• Proficiency in Microsoft Office (Word, PowerPoint, Excel)
• Familiarity with content marketing tools, CMS platforms, and SEO best practices is a plus

Education & Experience:

• A bachelor’s degree in communications, journalism, marketing, finance, or a related field is required
• 7+ years of professional writing experience, preferably in financial services, investments, or wealth management, is preferred
• Demonstrated ability to produce content across multiple formats and channels

Compensation: The Base Salary range for this position is between $100,000-120,000.

This information reflects a base salary range that AssetMark reasonably expects to pay for the position based on a number of factors which may include job-related knowledge, skills, education, experience, and actual work location. This position will also be eligible for additional variable incentive compensation and competitive benefits.

Candidates must be legally authorized to work in the US to be considered. We are unable to provide visa sponsorship for this position.

Who We Are & What We Offer:

We are AssetMark, a company on the move, shaping the future of financial services. Growth is in our DNA. Every day, we combine technology, insight, and collaboration to create new possibilities for advisors, for our people and for our investors. At AssetMark your ideas matter; they’re heard, valued, and drive meaningful change. Join a team that sets new standards and creates space for you to thrive and do your best work. 

Our Mission 

Our mission is simple: to help our 10,500+ financial advisors make a meaningful difference in their clients’ lives. We do this by combining powerful technology, holistic support, and expert consulting to help advisors run stronger, more efficient businesses. Backed by a comprehensive suite of investment solutions and a trust company that boasts of $150B+ AUM, our platform empowers advisors to deliver exceptional service and an outstanding client experience.

Our Values 

Heart. Client Success. Integrity. Respect. Excellence. Our values are how we show up every day.  

We believe in: 

• Leading with Heart, in truly making a difference in the lives of others: teammates, clients, investors and communities. 

• Obsessing over Client Success, bringing a relentless focus on what matters to clients that sets us apart and creates loyal, lasting relationships. 

• Unyielding Integrity, doing what’s right, always. Even when it’s hard. 

• Collective Respect, in being authentic, inclusive and valuing all voices while winning together. 

• Operating with Excellence, in learning fast, continuously improving, innovating and collaborating to find new and better solutions.  

These values shape our culture, guide our decisions, and define what it means to be part of the AssetMark family. 

Our Culture & Benefits 

Our culture brings our mission and values to life. Here, we do what’s right, embrace diverse ideas, and innovate together. We also offer a wide range of benefits to support you and your family—because thriving at work starts with thriving in life. 

• Flex Time or Paid Time Off and Sick Time Off 

• 401K – 6% Employer Match 

• Medical, Dental, Vision – HDHP or PPO 

• HSA – Employer contribution (HDHP only) 

• Volunteer Time Off 

• Career Development / Recognition 

• Fitness Reimbursement 

• Hybrid Work Schedule 

   

As an Equal Opportunity Employer, AssetMark is committed to building a diverse and inclusive workplace where everyone feels valued.