Data Scientist, Email Marketing
Apple
Full-time
On-site
Cupertino, California, United States
Content Marketing Roles
In today’s fast-paced, data-centric marketplace, we are seeking a dedicated, curious, passionate, and results-oriented individual who excels in critical thinking and brings deep expertise in analyzing marketing data to join our Marketing Data Sciences team.
The Data Scientist will play a key role in enabling insights for marketing campaign performance. This individual will provide measurement and campaign optimization insights for Apple’s payment products, including Apple Card, Apple Cash, Apple Pay, and Apple Gift Cards, which will inform and shape marketing strategy and user experience. The successful candidate be a thought partner to the marketing team, will work closely with the collaborators to understand their goals and critical metrics, and then analyze data to provide actionable recommendations.
Our culture is about getting things done iteratively and rapidly, with open feedback and discussion. We believe analytics is a team sport, but we strive for independent decision-making and taking smart risks.
- Hands on professional experience building propensity, uplift, and other machine learning models
- Relevant background in Analytics and Data Science.
- Outstanding verbal and written communication skills.
- Strong technical skills in SQL and Python.
- Experience with Tableau to deliver actionable insights.
- Prior professional experience in financial products and services, marketing, advertising, or customer analytics
- Experience with GenAI to scale analyses and shorter lead times
- Fluency with SQL queries in large and complex fragmented datasets and relational databases.
- Expertise in causal inference modeling and advanced statistical/ econometrics models, including regression and time series modeling.
- Degree in Analytics, Data Science, Marketing or similar