Nivel logo

Email Marketing Manager

Nivel
Full-time
On-site
Jacksonville, Florida, United States
Content Marketing Roles

What You'll Be Responsible For

  • Own our email and SMS program from top to bottom using Klaviyo — including strategy, execution, reporting, and optimization.
  • Build and manage automated flows that align with the customer journey — from welcome sequences to win-backs to post-purchase follow-ups.
  • Develop advanced segmentation strategies based on seasonality, geography, and lifestyle cohorts, ensuring the right message hits the right audience at the right time.
  • Collaborate with creative and brand teams to provide direction on email layout, graphics, and content (you don’t need to be a designer, but it would help).
  • Launch growth campaigns that support product drops, promotions, and key brand moments.
  • Analyze performance and provide clear reporting on email KPIs — open rates, click-through rates, conversion, LTV, and more.
  • Continue to A/B test and iterate subject lines, copy, design, and send times to improve performance.

What We're Looking For

  • 3–6 years of hands-on experience with Klaviyo — you're the person others go to with questions.
  • Proven track record building high-performing automated flows and campaigns.
  • Experience segmenting lists with data-backed logic — especially using behavioral, seasonal, and demographic data.
  • Base-level design knowledge (e.g., you know how to brief design needs and tweak in Photoshop/Figma when necessary).
  • Strategic thinking paired with a get-it-done attitude.
  • Analytical mindset — you can make decisions based on data without getting lost in it.
  • A strong understanding of email as a growth lever, not just a box to check.

Why Join Us:

  • Competitive salary and benefits.
  • Opportunity to work in a dynamic, fast-moving, collaborative environment.
  • Access to professional development and growth opportunities.
  • Ability to pave your future