CI&T logo

[Job-24174] Senior Content Strategist, (US residents only)

CI&T
Full-time
Remote
Worldwide

We are tech transformation specialists, uniting human expertise with AI to create scalable tech solutions.

With over 7,400 CI&Ters around the world, we’ve built partnerships with more than 1,000 clients during our 30 years of history. Artificial Intelligence is our reality.


We're looking for an experienced Content strategist or someone with similar roles, such as Copywriter and Content Manager to be part of an exciting and challenging project in the redesign of a banking client's platform. Experience working for American banks is a mandatory requirement and to best serve our Baltimore-based client, we're looking for people in the Central or Eastern time zones. The work is 100% remote and on a temporary contractor model.


Key Responsibilities:

Conduct comprehensive content inventory and audits to evaluate existing content for relevance, quality, and SEO performance

Develop and maintain content structure and hierarchy, including sitemaps and content matrices that identify themes and content types

Create and implement SEO optimization plans, including keyword research and on-page SEO recommendations for metadata, headings, and alt text

Establish content governance frameworks with clear guidelines for creation, approval processes, and maintenance

Review and optimize URL architecture to enhance SEO performance

Provide content editing support through tools and templates for content creators

Identify and categorize appropriate content types for different business needs and audiences


Qualifications and Skills:

Experience in banking industry and financial services sector

Proven experience in content strategy development and implementation

Strong knowledge of SEO principles and best practices, including keyword research and on-page optimization

Experience with content auditing and inventory management tools

Proficiency in creating content architecture, sitemaps, and content matrices

Working knowledge of CMS systems such as Adobe AEM and Salesforce

Experience with analytics tools like Google Analytics to measure content performance

Ability to develop content governance frameworks and documentation

Strong attention to detail for URL structure optimization and metadata management

Excellent organizational skills to manage multiple content initiatives simultaneously

Collaborative mindset to work with content creators, designers, and developers


Personal Attributes:

Analytical thinker with ability to translate data into actionable content strategies

Detail-oriented with excellent project management capabilities

Creative problem-solver who can optimize content for both user experience and search engines

Continuous learner who stays updated on SEO trends and content strategy best practices

Excellent communication skills to articulate content recommendations to stakeholders

Communication is the key to success.

English is essential, as you will be involved in an international project and will be exposed to conversations directly with the client, mainly via email, tickets, and often via conference calls.


Nice to have:

Knowledge of usability and web design (UI/UX) concepts

Image editing tools

Activity management tool


If you like it, just apply and good luck!

#LI-JM2


\n


\n

Why join us?


- Competitive Salary  

- Generous paid vacation days 

- Unlimited sick time 

- 100% paid health & dental benefits starting day one 

- Annual profit-sharing distribution 

- Retirement match 

- Paid parental leave 

- Dedicated career advisor  

- And so much more…


Collaboration is our superpower, diversity unites us, and excellence is our standard. 

We value diverse identities and life experiences, fostering a diverse, inclusive, and safe work environment. We encourage applications from diverse and underrepresented groups to our job positions.