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Senior Content Strategist

Boston Scientific
Full-time
On-site
Arden Hills, Minnesota, United States
Your responsibilities will include: Apply strong editorial judgment to identify and develop reputation-enhancing stories aligned with corporate priorities and emerging healthcare conversations, highlighting innovation, patient and clinician impact, responsible leadership, cultural moments and long-term value creation. Apply SEO, GEO, and AEO principles to ensure content is discoverable, credible, and relevant for both human audiences and AI-driven systems. Collaborate cross-functionally with brand, digital marketing, social media, media relations, and web teams to deliver integrated campaigns, track performance and apply insights to continuously refine editorial strategy. Provide creative direction and project management for internal contributors and external agencies and resources. Ensure all content meets quality, regulatory, and reputational standards appropriate for a global healthcare organization. Bachelor's degree in Communications, Journalism, Public Relations, or related field. A minimum of 10 years of experience in corporate communications, journalism, or agency environments, with demonstrated editorial leadership. Healthcare or life sciences experience required. Exceptional writing, editing, and storytelling skills with a strong editorial point of view. Proven experience developing long-form editorial content and executive thought leadership in complex or regulated environments. Ability to translate complex scientific or technical topics into clear, compelling, and human stories. Strong understanding of audience behavior, digital platforms, and evolving content optimization practices (SEO, GEO, AEO), with the ability to adapt storytelling for human and AI-mediated discovery. Experience advising senior leaders, operating as a trusted communications partner. Excellent collaborator who is enthusiastic about joining a growing team and bringing fresh, innovative ideas and insights to the table. Highly organized, self-directed, and comfortable working in fast-paced environments with tight deadlines. Medical device or regulated industry experience strongly preferred.