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Social Media Content Manager

Paul Mitchell Schools
Full-time
On-site
Riverton, Utah, United States
$60,000 - $75,000 USD yearly
Content Strategy Roles

New career opportunity available with a pillar in the beauty industry! Paul Mitchell Schools has facilities all across the country, and we're hiring a full-time Social Media Content Specialist to join our Paul Mitchell Advanced Education (PMAE) office in Sandy, UT. If you're motivated to achieve tangible results, you could be a great fit! Keep reading to learn more.


PAY & PERKS FOR OUR SOCIAL MEDIA CONTENT SPECIALIST

Depending on experience, you'll earn $60,000 - $75,000/year. We also offer great benefits like:

Health
Dental
Vision
PTO
401(k)

WHY WE'RE A GREAT CHOICE:

With over 90 independently owned and operated cosmetology and barber schools, we're inspiring future beauty professionals to hone their skills and make their way in the industry. The Paul Mitchell Advanced Education (PMAE) team provides ongoing training to beauty instructors throughout all our franchises, ensuring that students receive top-tier coaching and education. By continually updating our curriculum and staying updated on industry trends, we create an empowering and enriching learning environment where every instructor and student can shine!


RESPONSIBILITIES:

You'll work Monday through Friday.

Our Social Media Content Specialist is responsible for expanding our online reach and increasing engagement on our business pages. You'll develop a robust content calendar and create on-brand captions, posts, and video scripts for platforms like TikTok, Instagram, and YouTube. As you create content, you'll align it with our business objectives, brand voice, and audience interests. You'll use analytics tools to review performance data and adjust your strategies accordingly to optimize our online campaigns. This includes hopping on trends, posting at high-visibility times, and promptly responding to comments, messages, and mentions.

You'll collaborate with internal and national teams to develop appealing graphics and videos that properly represent our business. Additionally, you'll create effective training materials and lead virtual and in-person sessions to educate franchisees on social media marketing strategies. You'll answer questions, provide platform tips, and help every location thrive!


REQUIREMENTS:

5+ years of experience in social media management, content strategy, or a related area
Proven copywriting skills with the ability to craft compelling and engaging content
Hands-on experience growing business presence across online platforms like Instagram, Facebook, TikTok, and YouTube
Experience collaborating with designers and internal teams to create visually appealing, high-quality content
Deep knowledge of algorithms, trends, and strategies for driving engagement and growing audiences
Proficiency in social media scheduling tools (e.g., Sprout Social, Later, Hootsuite) and analytics platforms
Organizational skills, self-motivation to succeed, and ability to manage multiple projects in a fast-paced environment
Exceptional communication and presentation skills
Ability to communicate with people online, over the phone, and in person
Flexible problem-solving skills
Positive attitude with the ability to work independently and with a team
Preferred - Bachelor's degree in graphic design, marketing, communications, or a related field or equivalent experience
Preferred - Experience in the beauty industry
Preferred - Ability to use AI prompts

Are you the Social Media Content Specialist we're looking for? If so, fill out our initial application now!

Apply now
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