Martin Luther King Jr Center for Non Violent Socia logo
Full-time
On-site
Atlanta, Georgia, United States
$48,000 - $52,000 USD yearly
Content Marketing Roles
Full-time
Description

 

Creating and distributing original editorial content is key to The King Center’s marketing and communications strategy. We are seeking to hire a Digital Content Producer who is a creative storyteller and has a passion for social justice and advancing humanity through digital content and video production. The Digital Content Producer (DCP) is responsible for writing news stories, product descriptions, and blogs for various digital platforms, including websites, email marketing campaigns, and social media posts. Essential to this role is the ability to create and produce video content that amplifies The King Center’s mission, vision, and programmatic thrust in engaging ways and a commitment to engaging in an ongoing study of nonviolence and its relevance today. Additionally, the DCP will oversee creating relevant content around the modern Civil Rights movement, The King Legacy, and how nonviolence and the Beloved Community relate to current issues and events across the globe. The ideal candidate will possess an analytical mindset with excellent communication and presentation skills.

The Digital Content Producer works closely with colleagues in Design, Marketing, Communications, Programming, Development, and Technology, and reports to the Chief Marketing and Communications Officer.


Key responsibilities:

  • Conceive and produce compelling editorial content across platforms via video, audio, interactive media, photography, and text
  • Create work of high quality, aligned to and supporting The King Center’s global mission, values, and intersectional audiences
  • Collaborate with the Marketing team to produce organic and paid promotional assets for The King Center programs
  • Liaise with departmental program teams to design and maintain a wide range of content that connects audiences to programming, mission, and future collaborations in organic, direct, and exciting ways
  • Collaborate with other members of the Marketing and Communications team, other departments within The King Center, and outside consultants to integrate digital content across platforms, including social media and email marketing, and to drive execution
  • Articulate a creative sensibility and collaborate with departments to realize it in a compelling and manageable way
  • Negotiate, manage, and execute contracts regarding content production
  • Manage work by production vendors
  • Build a network of vendors with shared values from diverse backgrounds
  • Ensure all multimedia content complies with The King Center’s standards for accessibility across platforms
  • Maximize the ROI on content to serve goals across Editorial, Marketing, Communications, and Development teams
  • Edit videos, photos, and audio to serve Editorial, Marketing, Communications, and Development teams
  • Collaborate with the Archives team on documentation of all programs, collaborating with program teams to ensure all needs are met
  • Ensure all digital assets are placed in the digital asset management (DAM) system to ensure the secure preservation of all assets
Requirements
  • Three or more years in a related role (editorial, interactive, film production), developing and leading creative concepts for content creators, publishers, and/or clients; work in a content studio, creative studio, or interactive digital studio within a media organization
  • A portfolio of work showing relevant projects
  • Proficiency in Adobe Premiere, Adobe Audition, Adobe Photoshop, and/or Lightroom
  • Efficiency operating a DSLR camera and audio equipment
  • Competency with digital asset management and DAM software
  • Ability to lift and carry light loads
  • Excellent collaboration skills, working seamlessly across internal and external teams in inspiring ways
  • A clearly structured but flexible and responsive working style
  • Superlative communication skills
  • Ability to skillfully and calmly manage multiple projects at once and set clear priorities and related workflow(s) for yourself and potential collaborators
  • Video production experience, notably the ability to understand budgetary considerations when developing concepts and understand the various levels of production needs when working with external production companies or talent
  • A trusted network of producers and production companies or creative agencies, as well as directors, photographers, and other creatives who are talented, reliable, and can work efficiently to produce a beautiful end product
  • Proven track record of creating experiences that align with organizational mission and vision, providing meaningful experiences for audiences
  • Passion for our mission with a particular eye on increasing audience diversity and deepening audience engagement
  • This position will occasionally require traveling for assignments and night/weekend work
  • The King Center is an Equal Opportunity Employer, committed to the goal of building a culturally diverse staff, and strongly encourages applications from all communities.