Marketing Content & Communications Intern

Marketing Content & Communications Internship 

Location: Farmington Hills, MI (this is an in-office M-F position)
Department: Marketing
Reports to: Head of MarCom 

About LSPedia: 

LSPedia is a leading SaaS company specializing in innovative compliance, traceability, and supply chain solutions for the pharmaceutical, food, and consumer products industries. With a focus on transparency, operational efficiency, and data-driven insights, LSPedia is trusted by top organizations globally to drive smarter decisions and achieve regulatory compliance. 

Position Overview: 

LSPedia is looking to hire multiple Content & Communications Interns to support the marketing team in developing engaging content, enhancing communications strategies, and driving brand awareness. As a Content & Communications Intern, you will play a key role in building impactful marketing materials, creating educational resources, and managing communication channels for both internal and external audiences. You will be a part of an innovative team that values creativity, collaboration, and the pursuit of excellence. 

Key Responsibilities: 

Content Creation: 

• Write and edit high-quality, engaging content for blogs, case studies, white papers, social media posts, email campaigns, and website copy.
• Assist with producing customer-facing content that addresses pain points and provides solutions throughout the buyer's journey.

Brand Messaging & Storytelling: 

• Ensure the company’s tone and messaging is consistent across all platforms and marketing channels.
• Contribute to developing and refining the company’s narrative, ensuring it resonates with target audiences, including pharmaceutical professionals and healthcare providers.

Social Media & Digital Content: 

• Assist with social media management, including creating engaging posts, monitoring performance, and responding to customer inquiries.
• Help curate and manage content for LinkedIn, Twitter, and other platforms.

Internal and External Communications: 

• Support the Head of Marketing with crafting internal communications, newsletters, and updates for employees.
• Contribute to the creation of press releases, media kits, and outreach materials to build relationships with industry analysts, journalists, and influencers.

Collaborate Across Teams: 

• Work closely with other marketing team members and sales teams to align content strategy and messaging with the overall business goals.
• Contribute to marketing campaigns and help ensure that content initiatives support lead generation and brand awareness goals.

Minimum Qualifications: 

• Recent graduate with a bachelor or master degree in Marketing, Communications, Journalism, Multi-media, science, engineering, or related field.
• Strong technical writing, editing, and proofreading skills with a keen attention to detail.
• Expert with social media platforms (LinkedIn, Twitter, etc.) and basic knowledge of digital marketing tools.
• Ability to work independently, manage multiple tasks simultaneously, and meet deadlines.
• Excellent communication and collaboration skills.
• Passion for content creation and storytelling, particularly within the B2B SaaS and pharmaceutical industries.

Preferred Qualifications: 

• Prior internship or work experience in marketing, communications, or content creation.
• Experience with marketing tools such as HubSpot, Google Analytics, social media scheduling tools, and photo and video editing tools
• Knowledge of SEO and content optimization best practices.
• Interest in the pharmaceutical, healthcare, or technology industries.

Learning & Growth Opportunities: 

• Gain valuable hands-on experience in content creation and communications strategies.
• Opportunity to learn from experienced marketing professionals in a fast-paced startup environment.
• Contribute to projects that directly impact the growth of a cutting-edge SaaS company.
• Develop a strong professional network in the tech, pharma, and SaaS industries.

Why LSPedia?