Website and Digital Content Coordinator

Website and Digital Content Coordinator                                                 FLSA Status: Non-Exempt                                                              

General Statement of Duties:   Performs various strategic, administrative, and operational duties associated with website updates and maintenance, marketing, social media coordination and digital marketing. 

The Website and Digital Content Coordinator supports the association’s digital platforms, including the new website, social media platforms and internal/external digital communication efforts. This role is responsible for managing and analyzing the effectiveness of digital presence platforms, media campaigns and website analytics for HRCA. The website and digital content coordinator will work closely with staff to create compelling, on-brand content. This position will stay current with the latest trends and best management practices in digital communications.

Supervision Received: Works under the supervision of the Director of Marketing & Communications..

Examples of Duties: The following examples of duties are intended to be illustrative only and are not meant to be all-inclusive.

Website:

• Maintains, manages and updates HRCA’s website content.
• Edits website content for accuracy and consistency.
• Enhances web pages with the addition of photos, graphics and videos.
• Leads the creation of site content and features to continually improve the website user experience and support the organization’s goals and strategies.
• Manages the website’s content, including creating new content, pages and functionality.
• Increase traffic and engagement to the website. Apply SEO best practices and strategies and track website analytics.
• Assist with website accessibility efforts, including—but not limited to—reviewing web content to ensure compliance, regularly testing and reporting web content for accessibility, and becoming a staff expert on creating accessible content.

Social Media

• Oversees and manages the creation, maintenance and execution of a content calendar that populates HRCA social media channels (Facebook, Instagram, LinkedIn).
• Creates HRCA social media strategies to promote programming and events for the organization and post important occurrences that impact the Highlands Ranch community.
• Assists with guiding and scheduling planning and production of video content and photography with contractors.
• Respond to comments and messages and use analytics to track engagement and adjust strategies as needed.

Digital Marketing

• Create and plan digital marketing campaigns to support all HRCA programs, events and marketing initiatives.
• Develop and maintain a content calendar (Monday) to ensure that digital initiatives are timely and relevant.
• Create a digital marketing calendar to streamline the dissemination of materials to community lists.
• Ensure best practices and a comprehensive approach to communications across the website and social media platforms, leveraging analytics to drive future content development.
• Assists in the maintenance of the digital photo library.

Other

• Ability to work in a collaborative environment with multiple stakeholders.
• Support the Marketing and Communications department to ensure internal and external communications requests are fulfilled effectively and efficiently while meeting corporate brand guidelines.
• Collaborate and manage outside vendors/contractors as needed (website, video, photography, etc.).
• Other tasks as assigned by the Director of Marketing and Communications.

Physical and Environmental Standards:   Upper body strength is a requisite to lift/move 40 pounds unassisted.  Standing and walking for long periods of time; bending, stooping, pushing, pulling and climbing.  Work may be performed both indoors and outdoors.  If indoors, work is performed in a busy office where noise and interruptions prevail.  If outdoors, all types of weather conditions may occur.  The ability to talk and hear via the telephone and through face-to-face communication is needed.  Vision requirements include near and far acuity. 

Qualifications:

Required Knowledge, Skills & Abilities: Knowledge of graphic design, marketing, digital marketing, and web design. Strong research, organizational, and interpersonal skills, with the ability to establish and maintain effective working relationships with co-workers. Ability to work flexible hours, which might include occasional nights and or weekends. Must pass a drug test and background screening.

Education:  Must have a bachelor’s degree or be enrolled in an accredited four-year college or university in communications, marketing, public relations, web design, or a related field.

Experience:  

• Proven written communication skills.Writing sample required
• Minimum of three (3) years working experience in a related field.
• Website update and content creation experience in Dot Net Nuke.
• Previous experience executing social media campaigns and extensive knowledge of social media platforms (Instagram, Facebook, LinkedIn) and content creation.
• Experience in digital content creation, including video, graphics, photos, social media platforms and more.
• Working knowledge of a wide range of software including Adobe CC software (InDesign, Illustrator, and Photoshop), Canva, Monday, Constant Contact and Microsoft Outlook. 
• Proven ability to multitask and work in a fast-paced, time-sensitive environment.
• Collaborative, organized, detail-oriented and able to adhere to deadlines.
• Experience in web design and content production.
• Ability to communicate effectively, both verbally and in writing.
• Ability to represent HRCA professionally at all times.
• Must be a self-starter, highly motivated individual that works well with a team.
• Knowledge of SEO (search engine optimization) and CMS (content management system).

Must possess a valid driver’s license, a clean motor vehicle record, and meet all HRCA driving policy standards, including pre-approval to drive from the HRCA insurance carrier. Strong situational awareness and adherence to safe driving practices are essential to ensure personal and public safety while working within a vehicle. 

Must pass a pre-employment background check and drug screening.

Benefits:  Benefits for full time employees include Health Insurance, Telehealth, Life insurance, EAP (Employee Assistance Program), STD/LTD, Flex Plans, 401k plus company match, PTO options, Tuition Reimbursement, Employee Discounts (30%) for Programs and Events, Referral Program and Recreation Center usage.

Application Submittal Deadline: 9/30/2025

EOE