TransPerfect Is More Than Just a Job…
Our greatest asset is our people, and nothing is more important to us than ensuring that everyone knows that. Each of our 100+ offices has its own individual identity, and each also has its own unique rewards.
We are seeking a creative and strategic Website Branding & Content Writer to elevate our company’s digital presence while supporting our customer experience initiatives. This role is central to shaping how our brand is seen online—through impactful website design, engaging blogs, and customer-focused content that positions us as a standout in our industry. The ideal candidate will combine writing expertise with digital branding and UX awareness, while also having an understanding of the BPO contact center industry to ensure messaging resonates with our clients and customers.
Description:
Redesign and refresh website branding and content to create a modern, user-friendly, and client-appealing experience.
Write, edit, and publish high-quality blogs, thought-leadership articles, and case studies aligned with brand and CX strategy.
Ensure content aligns with SEO best practices, driving organic visibility and engagement.
Develop messaging frameworks and style guides to maintain brand consistency across digital channels.
Collaborate with CX, operations, and marketing teams to align storytelling with customer experience initiatives.
Create content for social media, newsletters, and other digital platforms to amplify customer engagement.
Translate complex industry topics (including OPI and contact center services) into compelling, easy-to-understand content.
Monitor content performance using analytics and optimize based on results.
Stay updated on digital branding, UX, and SEO trends to keep content fresh and competitive.
Skills Required:
Knowledge or experience BPO contact center environments.
3–5 years of experience in content writing, branding, or digital marketing.
Strong portfolio of website and blog writing with demonstrated impact on brand growth.
Familiarity with website CMS platforms (e.g., WordPress, HubSpot).
SEO expertise and ability to write optimized, engaging content.
Excellent storytelling, editing, and grammar skills.
Strong collaboration skills to work cross-functionally with marketing, CX, and operations teams.
Bachelor’s degree in Marketing, Communications, Journalism, or related field.
Desired Skills and Experience:
Experience writing for B2B audiences and service-oriented industries.
Basic understanding of UX/UI principles.
Familiarity with analytics tools such as Google Analytics, SEMrush, or similar.